Expansion Strategy
Last year, Hyundai CEO Jose Munoz announced that the high-performance N model lineup would be expanded beyond seven cars. The manufacturer believes this will allow them to achieve global sales of over 100,000 N cars annually by 2030, which could subsequently pave the way for a figure of 200,000 units.
Official Comments
Today, Hyundai Motor North America’s Senior Vice President of Product Planning and Mobility Strategy, Olabisi Boyle, provided additional details. In an interview, she stated:
We are expanding N. You will have more N models in three to four years.
This timeframe is not imminent, and Boyle did not reveal specifics. However, she hinted that the company will offer N versions only for those models that “make sense.” This means Hyundai will continue to be selective and will not simply slap the N badge on every available crossover.
Potential Candidates
While buyers probably shouldn’t expect a Palisade N or Ioniq 9 N, there have been rumors online about a Tucson N. This would be quite logical, as the Tucson is the company’s most popular model in America, where sales last year grew by 14% to 234,230 units. It’s also worth noting that Hyundai offered a hybrid version of the Tucson with an N-Line package but discontinued it for the 2026 model year.
Upcoming News
In the near future, the Ioniq 6 N will arrive on the American market in 2026 in “limited quantities.” This model debuted in the US in Los Angeles last year and has a combined output of up to 641 hp when its performance boost mode is activated.
International Prospects
Outside North America, there have been reports of a possible return of the i30 N to the European market. It is also quite likely that N versions will appear on the company’s future small electric vehicles.
The planned expansion of the N lineup reflects Hyundai’s overall strategy to strengthen its position in the high-performance car market, especially in the era of electrification. The emphasis on “making sense” for each new N model indicates a desire to preserve the brand’s authenticity and not dilute its image with mass-produced but driver-uninspiring offerings. The success of models like the Ioniq 5 N has shown that the market is ready for electric performance cars, and the company seems to see great growth potential in this direction. The future of small N electric vehicles could be particularly interesting, offering affordable sporty dynamics in a compact format.