Mazda Expands Its Hybrid Vehicle Lineup
Mazda is not rushing to fully transition to electric vehicles but is not standing still either. The company is cautiously introducing hybrid models, gradually developing electrification and updating its core lineup. Among the new offerings are the hybrid CX-5, updated sales targets, future electric cars, and new sports cars.
Mazda recently unveiled the new generation CX-5, but the main news was the announcement of a hybrid version, which will appear in 2027. This will help the brand attract more buyers in the US amid changing attitudes towards electric vehicles and uncertainty regarding customs tariffs.
Sales and Plans
In the first half of 2025, Mazda sold 636,968 vehicles, which is 2.6% more than a year earlier. The US remains the main market with a 3.9% sales growth, while Europe is experiencing a decline.
The company has revised its sales targets for the US due to potential tariffs, but prices for imported models have not changed yet.
Currently, hybrid versions of the CX-50 (with Toyota technology), as well as the CX-70 and CX-90, are available in North America. They will be joined by the CX-5 in 2027, featuring its own hybrid system based on the SkyActiv-Z engine.
Future Electric and Sports Cars
The first fully-fledged electric car developed independently by Mazda is expected in 2027–2028. Details have not been disclosed yet, but it will likely be a crossover.
There is good news for sports car enthusiasts as well: two models are under development. One of them is inspired by the Iconic SP concept with a rotary engine-generator, which will become the spiritual successor to the RX-7. The premiere is expected in 2027–2028.
Furthermore, the MX-5 will also receive a new generation closer to 2029. Importantly, it will retain its gasoline engine, reinforcing its reputation as an affordable and exciting sports car.
While Mazda is currently focused on hybrids, its plans for electric vehicles and sports models show that the brand has not forgotten about enthusiasts. The next few years could be decisive for the Japanese manufacturer as it tries to find a balance between the mass market and loyalty to its automotive DNA.