The $10,000 Dealer Markup on the ZR1 Turned Out to Be a Genius Investment

The latest Chevrolet Corvette ZR1 continues to be an object for quick resale with substantial profit. At the beginning of the week, one of the brightest examples of this model was sold for an incredible $301,000. This amount significantly exceeds the manufacturer’s suggested retail price (MSRP), proving that some buyers are willing to pay large sums to get the car immediately, avoiding waiting lists.

Cost and Warranty

Interestingly, buyers are not deterred by the loss of the factory warranty from General Motors, which is automatically voided if the car is resold within the first year of ownership. Clearly, for those willing to spend over $300,000 on such a car, this is not a significant factor.

The seller paid a dealer markup of $10,000 but still earned approximately $80,000 in profit from the resale.

A Rare Specimen

This Corvette ZR1 convertible belongs to a limited series produced for the 2025 model year, before Chevrolet introduced the updated 2026 model with a redesigned interior. Reportedly, just over 300 ZR1 units were built for 2025, making them rare. Furthermore, this specific example is claimed to be one of only four ordered in Rapid Blue, a color no longer available for the 2026 models.

The car also bears the Launch Edition designation. As far as can be understood, this marking does not introduce any mechanical or aesthetic changes, except for a commemorative plaque between the seats.

Specification and Features

Unlike some other ZR1s, this example, sold on Bring a Trailer auction, is not equipped with the ZTK track package. Therefore, it lacks the large rear wing, more aggressive front splitter, and aerodynamic elements. However, the car has the top-tier 3LZ trim, a significant amount of interior carbon fiber costing nearly $5,000, and its total MSRP was $209,795.

The interior was harmoniously configured to match the exterior appearance as much as possible, ensuring the owner would never mistake this car for a regular Stingray.

Corvette ZR1 Interior

Deal Details and Condition

According to the seller’s information, the car was initially purchased from a dealer with a $10,000 markup. In Corvette enthusiast groups, there were also reports that during transportation, a scratch approximately six inches long appeared on the car, although this detail was not mentioned in the auction description.

This sales story demonstrates that even without the track package and with potential minor defects, the demand for the most powerful and rarest versions of the Corvette remains exceptionally high among collectors and enthusiasts. The phenomenon of reselling new cars at a premium continues to be characteristic of the high-performance sports car market, where rarity and immediate availability are often valued above warranty conditions or MSRP logic.

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