Price of the New 2026 Toyota bZ Woodland
Toyota has announced the starting price for its new 2026 model year bZ Woodland crossover-wagon. It is $45,300 USD, excluding a $1,450 destination fee. This model turned out to be $10,400 more expensive than the smaller bZ and $5,305 more expensive than the conceptually similar Subaru Trailseeker.
Trim Levels and Comparison with a Competitor
Such a significant price difference is partly explained by the fact that Toyota offers the bZ Woodland in only one, well-equipped version. However, buyers can order an additional Premium Package. In contrast, Subaru plans to sell the Trailseeker in three different trims: Premium, Limited, and Touring.
Toyota has not yet published full technical specifications, but it is known that the bZ Woodland will get LED lighting, 18-inch alloy wheels, a six-speaker audio system, a 14-inch multimedia system, and wireless smartphone charging. Standard equipment will also include interior ambient lighting and heated power-adjustable front seats upholstered in SofTex material.
Subaru’s New Trailseeker Costs $5,000 More Than The Outback
Safety Systems and Additional Package
The vehicle will be equipped with the Toyota Safety Sense 3.0 suite of driver assistance systems. It includes a Pre-Collision System with Pedestrian Detection, Full-Speed Range Dynamic Radar Cruise Control, and Lane Tracing Assist. Also present are Automatic High Beams, Road Sign Assist, Proactive Driving Assist, and Lane Departure Alert with Steering Assist. Other safety features include Blind Spot Monitor with Rear Cross-Traffic Alert, Panoramic View Monitor / Multi-Terrain Monitor, and Safe Exit Assist.
The bZ Woodland version with the Premium Package will cost $47,400. For this money, a panoramic moonroof, a premium nine-speaker JBL audio system, as well as front-seat footwell heaters, heated and ventilated front seats, and a driver’s seat memory function are added.
Why the Subaru Trailseeker Looks More Advantageous
While Toyota is preparing detailed information, the Subaru Trailseeker looks like a significantly more advantageous offer, as the base model has most of the same equipment as the bZ Woodland. Moreover, the $43,995 Trailseeker Limited trim seems better equipped: it got hands-free power liftgate, larger 20-inch wheels, as well as heated rear seats and a premium Harman Kardon audio system.
The $46,555 Trailseeker Touring trim also looks compelling compared to the $47,400 bZ Woodland Premium, as both have a panoramic glass roof, ventilated front seats, and footwell heaters. Subaru additionally offers a glossy dark hood decal and a digital rearview mirror.
Shared Powertrain
Both models are built on the e-TNGA platform and equipped with a 74.7 kWh battery pack. It powers an all-wheel-drive system with two electric motors, the combined output of which is 375 horsepower.
Initially, Toyota claimed a range of up to 260 miles, while Subaru estimates it at approximately 280 miles for the Trailseeker. Subaru also notes that the Trailseeker accelerates from 0 to 60 mph in 4.4 seconds, has an NACS port, and can charge to 80% in just 28 minutes.
Price Table
Model
bZ Woodland: $45,300
bZ Woodland Premium: $47,400
The price of the new crossover from Toyota certainly raises questions, especially against the backdrop of a direct competitor from Subaru. If brand loyalty is not taken into account, objective indicators such as equipment, performance, and stated range currently make Subaru’s offer more balanced. The success of the bZ Woodland in the market may largely depend on what additional benefits or guarantees Toyota will offer to justify the higher price. The market for electric wagons is gradually developing, and such a direct comparison shows how important not only the technical component but also pricing policy is becoming.