by Reorganization of the Racing Division
Toyota is sharpening the focus of its motorsport efforts through a reorganization that includes a new hypercar and a fresh identity for the racing division. After spinning off Gazoo Racing (GR) as a separate brand focused on high-performance road cars, including the successor to the GR Supra, Toyota has renamed its main racing division to TOYOTA RACING GmbH. The changes officially take effect on January 7, 2026.
The new Toyota GR GT looks like the Batmobile and impresses as a supercar
Starting with the 2026 season, Toyota’s entries in the World Endurance Championship (WEC) will no longer compete under the GR banner. Instead, the TOYOTA RACING name will appear on the new version of its Le Mans hypercar, the TR010 HYBRID, which replaces the previous GR010 model.
New Name on the Track
Previous rumors suggested the updated car would receive the GR20 designation, but Toyota confirmed the new naming and released a series of early images. The hypercar, preparing to battle Ferrari and others at the “24 Hours of Le Mans,” features a sharper design with revised front and rear ends, reflecting the stylistic cues of the recently unveiled GR GT concept, which will enter production next year.
Toyota has not yet disclosed whether the TR010’s powertrain will receive any refinements for improved performance. The current hybrid system combines a bi-turbo 3.5-liter V6 engine with a front-axle electric motor. Power is capped at 671 horsepower, in line with WEC regulations for the top class of cars.
GR Motorsport Efforts Continue
Despite the new direction, the GR badge is not disappearing from motorsport. Gazoo Racing will remain active in rallying and supporting customer racing programs, drawing on the engineering and development potential of the newly created TOYOTA RACING brand.
In essence, Toyota is segmenting its motorsport ecosystem: GR for rally and enthusiasts, TOYOTA RACING for the pinnacle of endurance competition.
These changes reflect the company’s more strategic approach to its entire spectrum of racing activities. The division of functions allows each unit – TOYOTA RACING for peak engineering technology in endurance and GR for production sports cars and rally – to focus on its core competencies. Such specialization could strengthen Toyota’s position both in prestigious championships and in the enthusiast car market, creating clearer identities for consumers and sports fans.
