by Mercedes-Benz Records Sales Drop in the Second Quarter
In the second quarter of 2025, Mercedes-Benz recorded a significant 9% decrease in sales compared to the same period last year. The company sold 453,700 passenger cars, whereas in 2024 this figure was 496,700 units. Particularly striking was the 19% sales drop in China and the 12% drop in the USA.
The main reason for this decline was trade wars and the introduction of additional customs tariffs. Although Mercedes produces some models, such as the GLE and GLS, at its plant in Alabama, many other cars are imported from Europe, making them less affordable for American buyers.
Electric Vehicles Also Losing Popularity
Sales of Mercedes electric vehicles fell by 24% in the second quarter, to 35,000 units. However, the company remains optimistic about the future, as new models like the CLA EV are beginning to gain popularity. Additionally, Mercedes highlighted a 34% growth in sales of plug-in hybrid vehicles.
“Orders for the new CLA, which has an electric version, are gaining momentum,” the company stated.
In Europe, electric vehicles and hybrids accounted for 40% of total Mercedes sales, while globally this figure is 21%. Despite the difficulties, the company continues to bet on the development of its electric vehicle line and plans to introduce new models by the end of the year.
Trade restrictions have affected not only sales in the USA but also in China, where Mercedes also faced a serious drop in demand. Even before the tariffs were introduced in the first quarter of 2025, sales in China had already decreased by 10%, indicating deeper problems in this market.
