Stellantis Invests $13 Billion to Revive Jeep and Dodge Brands in the American Market

Stellantis’s Large-Scale Investments in the USA

Stellantis has announced significant investments of $13 billion to launch five new vehicles in the United States. This is the largest single investment in the company’s 100-year history, which will affect all American assembly plants. The creation of over 5,000 new jobs is planned in the states of Michigan, Ohio, Illinois, and Indiana. Furthermore, the investments will support the production of a new four-cylinder engine and the renewal of 19 existing products by 2029.

Restoring Production at the Belvidere Plant

The Belvidere Assembly plant in Illinois, which was previously idled, is planned to be restored by 2027 for the production of new Jeep Cherokee and Compass models. This step will help avoid tariff issues and create about 3,300 jobs. Initially, Belvidere was supposed to produce a new mid-size pickup, but the production of this model has been moved to Toledo, Ohio, where the Jeep Gladiator and Wrangler are already produced.

New Models and Their Locations

Stellantis Spends $13 Billion To Revive Jeep And Dodge In America

Strategic Changes and Prospects

These steps are part of a larger Stellantis plan to restore its positions in North America after a period of instability. The company is already demonstrating changes, for example, the return of the Hemi engine for Ram and the abandonment of a fully electric pickup. The investments not only stimulate the economies of the regions but also highlight the growing competition in the automotive industry, where traditional and innovative technologies are combined. These initiatives are expected to contribute to the long-term growth of the Jeep and Dodge brands, ensuring their relevance in the market.

Stellantis Spends $13 Billion To Revive Jeep And Dodge In America

Overall, these plans reflect the global trend of localizing production to reduce dependence on imports and increase supply chain efficiency. Stellantis is betting on diversifying its offerings, which could attract different consumer groups and strengthen competitiveness against other automakers who are also actively investing in electrification and model range renewal.

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