by The American insurance company Veygo conducted an interesting study. They determined which cars are most frequently searched on the internet. The statistics were formed based on search query data from Google in 171 countries around the world over the past year. 
Most frequently worldwide, Toyota cars are searched for on average 7.8 million queries per month. In second place is Honda (7 million queries), and in third is Ford (6.4 million).
Toyota leads in the number of queries in 57 countries around the world, BMW in 25, and Mercedes-Benz in 23. The Japanese brand is actively Googled in the USA, Canada, Australia, South Africa, Saudi Arabia, Poland, Kazakhstan. However, in its home country of Japan, surprisingly, BMW is in the first place. Although often car enthusiasts prefer local brands. Thus, in Germany, Mercedes-Benz is most often searched, in France – Renault, and in Sweden – Volvo.
It was also surprising that in Venezuela, Pakistan, and 10 other countries, the top query is Lamborghini. As for Ukraine, BMW and Hyundai share the leadership.
