- The R1 SUV lags behind Tesla Model Y, Model S, Ford Mustang Mach-E, and Prologue.
- In total, 95,692 new electric vehicles were sold nationwide last month.
- Used electric vehicle sales also increased compared to the previous year, with 24,875 units sold in February.
Starting at $75,900 in the United States, Rivian R1S, it can be said, no one expected that it would compete in volume with more affordable, everyday ones. However, in January, the R1S managed to secure an impressively surprising position as the fifth most sold new electric vehicle in the country, pushing it alongside some very elite models.
itself does not disclose monthly sales, but according to Cox Automotive, the only electric vehicles that outsold the R1S were Tesla Model Y, Tesla Model 3, Ford Mustang Mach-E, and Honda Prologue. Although the exact sales figures for these models were not disclosed, data shows that in February, Rivian sold over 4,000 vehicles.
Overview:
It’s not surprising that Tesla continues to dominate the electric vehicle market, but its position is slightly weakening. In February, overall Tesla sales decreased by 10%, mainly due to a sharp decline of 32.5% in Cybertruck sales and 17.5% fewer Model 3 sold. Even the most popular Model Y saw a modest decline of 3.1%. Clearly, the company’s previous growth may be slowing down, but they are still in the driver’s seat.
Looking more broadly at the American market, February saw a slight decline with 95,692 total sales. This was a 5.9% loss compared to January 2025, but 10.5% more than in February last year. Similarly, used electric vehicle sales fell by 4.7% from January but rose by 34.2% compared to February 2024 to 24,875 units, making up 1.7% of all used cars sold. The market share of new electric vehicles sold slightly decreased to 7.7%.
Regarding the used electric vehicle market, Tesla continues to hold a dominant position, making up 39.9% of all used electric vehicles sold last month, although its sales decreased by 9.2% compared to January.
On average, new and used electric vehicles continue to sell for higher prices than their gasoline counterparts. However, this is mainly due to the broader price range of ICE vehicles, which lowers their average transaction price. For example, electric vehicles usually cost more from the start, leading to a higher average value.
Additionally:
In February, the average transaction price (ATP) for a new electric vehicle was $55,273, reflecting a 3.7% increase compared to the previous year and notably higher than the ATP of a new ICE vehicle, which was $47,555. Used electric vehicles are also not bargain deals, with an average transaction price for a used electric vehicle at $38,057, significantly more than $33,134 for a used ICE vehicle.