New Hot Wheels Nissan GT-R from 7-Eleven: a miniature that could become an investment
Most Nissan GT-Rs require a solid bank account. This one costs less than lunch at the store around the corner. The latest collaboration between the 7-Eleven chain and Hot Wheels has given the world a miniature GT-R, and judging by last year’s release, collectors should hurry.
This exclusive die-cast model is the second consecutive special edition Hot Wheels created in partnership between 7-Eleven and Mattel. After last year’s green Toyota Supra Mk4 with 7-Eleven logos, the legendary Nissan R35 GT-R is now in the spotlight.
Design and Availability
The tiny 2017 model year coupe is painted white and adorned with 7-Eleven branding on the hood and sides. The store chain does not disclose the exact number of cars produced, but notes that they will be available only for a limited time while supplies last.
According to 7-Eleven, the GT-R can be purchased at participating 7-Eleven, Speedway, and Stripes stores, as well as on the company’s online store 7collection.com. Along with the car, a new clothing collection inspired by both brands was also released.
Price and Collectible Value
If you’re unsure whether it’s worth making a special trip for a toy car, some collectors already know the answer. Online comments note that the GT-R sells in stores for $6.99, although its price on 7collection.com is $7.11. This is still significantly less than the $100,000 needed to purchase a real 2017 GT-R.
Some collectors complain that this particular scale GT-R is overpriced, as the only tangible difference from a regular Hot Wheels “silver series” car is a better art card in the packaging. However, rumors suggest that last year’s Supra is already selling on the secondary market for roughly double the price, and one optimistic owner even listed theirs on eBay for $269.50.
No, we are not encouraging anyone to form a pension portfolio from die-cast cars from neighborhood stores. But if history repeats itself, buying one now may be cheaper than looking for it later.
Hot Wheels Legacy
This collaboration also highlights the incredible longevity of the Hot Wheels brand, which has been turning grown men into seven-year-old children since 1968. The brand, owned by Mattel, started as a more vibrant alternative to the realistic toy cars that dominated store shelves at the time. Nearly six decades later, it remains one of the most famous names in the world of die-cast models and boasts a huge army of adult collectors.

The price of $7.11 is not just a random number, but a direct reference to the chain’s name, making the car even more attractive for collectors who appreciate such details. It is worth noting that such brand collaborations often create a limited buzz, and the real value of such items becomes apparent only over time. For fans of the Nissan GT-R and Hot Wheels, this could be an interesting addition to the collection, which, moreover, does not require significant financial outlay.

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