by Expansion of the Mattel Brick Shop Assortment
Fans of brick constructors now have something to rejoice about, as the market is being saturated with new offerings. Although Lego continues to release impressive models, its monopoly in the world of plastic constructors has been shaken. Officially licensed sets from companies like CaDA, and now from Mattel, are seriously vying for market share.
What is Brick Shop?
The Brick Shop line was introduced by Mattel last year with a clear goal — to capture a portion of the profitable building constructor market from Lego. The collection includes three levels of complexity and detail. The highest level is Premium at a 1:12 scale, the middle is Elite at a 1:16 scale, and the entry level is the Speed Series at a 1:32 scale, which offers relatively affordable cars.
New Arrivals from Honda
The latest additions to the Speed Series are two legendary Honda models: the 2007 S2000 roadster and the 1990 Honda Civic EF. Both sets offer an authentic assembly experience.
Set Details
The Honda Civic EF consists of 248 parts, including transparent elements for windows and headlights. The kit also includes a sheet of stickers for personalizing the model and two wheel cap design options. The S2000 model is slightly more complex — it contains 257 parts, but also has stickers and interchangeable caps. Both models have opening doors, adding to their realism.
Bonus for Collectors
A special feature of these sets is that each one includes a corresponding 1:64 scale model from Hot Wheels. This is an exclusive option for those who collect all releases.
Price and Availability
The Honda S2000 and Civic EF sets are already available for purchase online. In the USA, their price is $22, and in the UK — £21.99.
Mattel Brick Shop continues to expand the ways in which adult fans and collectors interact with legendary cars.
The Honda Civic EF and S2000 are true icons of Japanese automotive culture, and thanks to Hot Wheels and Mattel Brick Shop, builders can now recreate them themselves, adding their own touches to display on the shelf.
Future Prospects
These new releases demonstrate how Mattel is trying to attract not only children but also adult enthusiasts by offering them detailed and nostalgic models. The success of these sets may determine the future direction of the Brick Shop line, potentially paving the way for more complex and large-scale models from other automakers. For collectors, this means even more opportunities for creativity and expanding their collections, combining the joy of assembling a constructor with a love for cars. The only question is which automotive legends will be embodied in plastic next.
